Each generation seems to earn a nickname from society. Our parents are part of the Baby Boomers (named after the big spike in birth rates after the Great Depression.) We make up Generation X. On one hand, Generation X is defined as lazy, unmotivated, and has difficulty paying attention. Gen X'ers are also noted as being the most technologically-savvy and majorly responsible for the Internet's growth and popularity.
So what's next? As we study time and history, we can make educated guesses about the future. So what will the next generation be known as? What is making a radical impact today that will influence tomorrow? Any guesses?
You got it. The Starbucks Generation. Face it. Starbucks is everywhere. In addition to being on almost every corner, you can find them in your local Super Target and pretty much every mall's Food Court. Starbucks has even found its way into stadiums, university libraries, and concert arenas. You can find the coffee beans in almost every grocery store.
So as the church, what are we doing to reach the Starbucks generation? Or what are we not doing to reach the Starbucks Generation? Unfortunately, I think many of the same complaints that you could hear at Starbucks, a non-Christian could also use to discuss Christians and our approach to sharing the gospel...